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Delivering Authentic B2B Experiences In An Era Of Limitless Data

Een video van Molly Williams
Head of Customer Experience & Sales Enablement, Siemens Advanta

17 June 2021, 07:00 AM

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What makes a great B2B Customer Experience? It’s not just about keeping up with competitors and audiences. If you are in B2B digital marketing, or want to learn from it, authenticity is the new table stakes for our post-pandemic era. Learn from Molly Williams, Head of Customer Experience & Sales Enablement at Siemens Advanta, how to steer and optimize an authentic customer experience across the complex B2B eco-system. This special fireside chat will be packed with real-world experience, Fortune 500 level wisdom, and practical advice from one of Emerce’s most valued keynote speakers.